Digital Marketing And PAY-PER-CLICK Management
Drive more sales with targeted online ads!
We design, develop, and promote exceptional content experiences for forward-thinking brands.
Digital marketing helps you get noticed by potential customers who are actively searching for what you offer. With Digital marketing, you can reach people on their smartphones, computers, and more exactly when they’re looking for businesses like yours in Google Search and Maps.
- Reach new customers who are actively searching for your products or services.
- Only pay when someone clicks on your ad (pay-per-click).
- Get expert help managing your Google Ads campaign.
PPC MANAGEMENT FEATURES
Personalized Attention
Your dedicated Account Manager is just a phone call away and available to discuss performance.
Detailed Ads Analytics & Calls
Accurately attribute phone calls to the channel, advertisement, and even keyword or impression.
Custom Strategies
Your campaigns are built to meet your specific needs. No matter the industry, your strategy is in good hands.
Real-Time Reporting
Our proprietary dashboard lets you see how your accounts are performing in real-time. Work with your team at Logical Position and make data based decisions.
We Completed 150+ Project
Successfully & Still Counting
Testimonials
Clients Feedback
Types of Digital Advertising
Pay-Per-Cick
Running ads that appear at the top or side of search results pages. You only pay when someone clicks on your ad.
Display Ads
Banner ads, text ads, and multimedia ads that appear on websites and apps. Can be a good way to reach a broad audience or target users who have already visited your website.
Social Media Advertising
Paid advertising on social media platforms like Facebook, Instagram, Twitter, and LinkedIn. Allows you to target users based on demographics, interests, and online behavior.
Native Advertising
Paid content that blends seamlessly with the surrounding content on a website or app. Readers may not realize it's an ad at first glance.
Video Advertising
Short video ads that can be shown before, during, or after other videos, or as standalone ads on websites and apps. Can be a powerful way to capture attention and tell a story.
Email Marketing
Sending targeted emails to a list of subscribers. A great way to nurture leads, promote sales, and build customer relationships.
Who Needs Pay-Per-Click?
New Businesses and Startups
PPC allows you to get your brand in front of potential customers who are actively searching for what you offer, even if your organic search ranking isn’t established yet.
Businesses with Specific Target Audiences:
PPC platforms offer powerful targeting options that let you reach highly relevant users based on demographics, interests, and online behavior. This ensures you’re not wasting money advertising to people who wouldn’t be interested in your products or services.
Businesses Looking for Measurable Results
Unlike traditional advertising, PPC offers clear data and insights on campaign performance. You can track clicks, conversions, and ROI (return on investment) to see exactly what’s working and adjust your campaigns for better results.
Businesses with Limited Budgets
PPC allows you to set a daily or campaign budget, so you can control your advertising spend. You only pay when someone clicks on your ad, so you’re not wasting money on impressions that don’t lead to website visits.
Schedule a Free Consultation
Ready to take your Business to the next level? Contact us today for a free SEO consultation and site audit.
Our PPC Strategy
1. Account Set-Up:
- Emphasize the importance of a well-structured account foundation for optimal campaign performance.
- Highlight your services in setting up parameters like ad groups, keywords, targeting (geography), budget allocation, and bidding strategies.
2. Keyword Research:
- Focus on the competitive research aspect to identify the most impactful keywords for your client’s industry.
- Showcase the use of advanced tools for predicting search volume and estimated costs per click.
- Briefly mention the creation of a comprehensive list of relevant keywords and negative keywords to ensure precise ad targeting.
3. Landing Pages:
- Underline the importance of high-converting landing pages specifically designed for PPC campaigns.
- Mention your services in crafting mobile-friendly landing pages with compelling copywriting, clear calls to action, and optimized layouts.
- Briefly touch upon the technical aspects of integrating landing pages with the website and setting up tracking mechanisms.
4. Performance Monitoring:
Briefly touch upon the importance of ongoing monitoring and optimization of the campaign based on performance data.
PPC strategy
PPC stands for Pay-Per-Click, an online advertising model where you only pay when someone clicks on your ad.
A good PPC strategy involves several steps:
- Campaign goals: Defining clear goals (e.g., brand awareness, lead generation, sales)
- Account setup: Optimizing account structure with ad groups, keywords, targeting, budget, and bidding.
- Keyword research: Identifying relevant keywords with high search volume and low competition.
- Landing page creation: Designing high-converting landing pages optimized for PPC traffic.
- Ad copywriting: Crafting compelling ad copy that resonates with the target audience.
- Performance monitoring: Continuously monitoring and optimizing campaigns based on data.
Furthermore, regular website maintenance not only monitors performance and ensures user experience, but it also avoids any downtime.
PPC costs can vary depending on factors like industry, competition, and target audience. You set your daily or campaign budget, and you only pay when someone clicks on your ad. You will pay us a set up fee and a monthly management fee starting from $99.
Landing pages should be mobile-friendly, have a clear call to action, and be optimized for conversions.
Most PPC platforms offer detailed analytics that allow you to track clicks, conversions, and ROI. Use this data to optimize your campaigns for better results.
Almost any business can benefit from PPC, especially those looking for:
- Increased sales and leads
- Brand awareness
- Targeted audience reach
- Measurable results
Effective ad copy is clear, concise, and compelling. It highlights your unique selling proposition and motivates users to click. But crafting those perfect ads takes time and expertise.
That’s where we come in. Our PPC specialists will:
- Craft high-performing ad copy that grabs attention and gets results.
- Set up and manage your PPC campaigns from start to finish.
- Target the right audience to ensure your ads reach potential customers who are most likely to convert.
- Track and analyze campaign performance to optimize your budget and maximize your return on investment (ROI).
Focus on your business, and leave the PPC to us!
Schedule a Free Consultation
Ready to take your Business to the next level? Contact us today for a free SEO consultation and site audit.
